Tag: confero

1. Making it Difficult for Customers to Contact You:  Many companies have “contact us” email forms on their websites, and for some, this is the only manner in which customers may easily contact them.  Companies frequently desire to measure how easy it for customers to locate contact information on their website.  As an example, one of our clients discovered that it was difficult for mystery shoppers to simply search for a company location nearest them. Online mystery assessments uncover areas critical to a customer’s ability to find and contact you.
    

Mystery Shop Your Competition? Why would our business want to do that? Admit it. Every now and then, when you are online browsing your competitor’s webpage. Why are you doing that? You want to see what they are doing and how they are doing things differently compared to your business, right? While perusing things online […]

Celebrating 34 Years of Confero with 34 Days of Giving I am beyond grateful to lead a successful business, Confero. It has been a tough year for everyone. When we started our gratitude campaign last year (at 33 years), we had no idea that this year would be so hard for so many. To say […]