Redesigning Airport Parking Breakthroughs = Goal Parking revenue growth is essential to this airport’s viability. Parking is its largest non-aeronautical revenue source. The airport needed to better understand travelers’ parking preferences to maximize usage and revenue from its spaces across 3 locations. An ongoing customer satisfaction survey, along with customer-provided information inside the airport’s customer […]
Sandwich Chain Benefits from One Reporting System: Customer Surveys, Customer Contact, Added to Mystery Shopping Reporting
In 2014, a large, nationwide sandwich chain was spending considerable time gathering information on customer experience from several reporting places. Confero was already providing mystery shopping data, and they needed a solution where they could review customer feedback on the same system. It was agreed that this sandwich chain would benefit from one reporting system. […]
Online Surveys Lead Improvements – Fast Casual Chain
A fast casual restaurant chain desired customer improved feedback system. An enhanced system which they could easily access in order to drive improvements quickly at its restaurants. Online surveys can lead to improvements when information is shared well. After all, that’s their goal. Clearly Defined Goals Their goal was specific feedback in the areas of […]
Customer Survey Research Review by Confero Client -
We selected Confero for our customer exit interview study because they provided national-caliber expertise at our local level.This was a long-term pick, as we will repeat this study every two years. We appreciate the attention to detail and extra touches our study received. I would definitely recommend Confero to companies that seek a loyal customer research partner.
Airport
Marketing Administrator Reviews Confero’s Customer Research
We were excited to learn that Confero's parking research projects for RDU Airport Authority have been named one of four finalists in the 2019 Marketing...
