Confero Retail Svcs: Mystery Shopping · Incentives

Mystery shopping and audit services to check

Covid best practices compliance
Service times
Alcohol, tobacco and vape sales compliance
CPG brands at retail
Online ordering ease of use
BOPIS process
Curbside pickup process
Return processes
Associate friendliness and knowledge
Telephone inquiries – recorded and nonrecorded
Operational weaknesses
Risk and liability potential

Customer Experience & Employee Motivation Services

Monitor social media about your venues to ensure positive feedback. Respond to social feedback directly from our Compass™ online reporting tool.
Survey customers during their visit or after using mobile technology or interviews.
Dig deeper into customer personas and purchase journeys using focus groups.
Reward star performers or an entire team with branded virtual or physical gift cards showing your company logo and appreciation message

Case Studies

Revenue Generation via Upselling

A nationwide quick service restaurant chain, along with its beverage provider, partnered to conduct a drive thru promotional campaign. The beverage provider was interested in increasing fountain sales, but also in having the beverage fill evaluated by the mystery shoppers.

Grocery Store Checkout Times

A regional grocery store chain was concerned about what factors were contributing to longer than normal checkout times. While their service was excellent, there was no measure of the extraneous factors that contributed to longer checkout time, nor was any anecdotal information being collected about these factors.

Audit a National Retail Reset: 2000 stores, 2 days’ notice, 3 days to complete

Sometimes, you need to know quickly if something is not going well. Our marketing agency client was responsible for monitoring the merger of two national consumer electronics brands and orchestrating the accompanying national resets of the re-branded, merged products. No small task. Confero was engaged to conduct audits to ensure that electronics stores were displaying […]

Alcohol and Tobacco Sales: Compliance with ID Laws

A leading convenience store chain approached Confero about alcohol and tobacco compliance issues. To ensure compliance with all laws, the chain wanted Confero to send shoppers under age 30 to its units to buy alcohol and tobacco products. Confero recruited shoppers within the age range and dispatched them to specific locations to attempt these purchases. […]