Tag: mystery shopping

  • Confero President discusses Customer Service on WRAL-TV

    February 17, 1999

    Raleigh, NC. — February 16, 1999 — Elaine Buxton discussed local customer service with WRAL-TV reporter Ericka Lewis today , following the annual release of the American Customer Satisfaction Survey. This year’s results showed that after handing out bad service for years, retailers may finally be doing something right. Ms. Buxton discussed the use of […]

  • Trade Journal Publishes Elaine Buxton’s Article about Mystery Shopping

    January 2, 1999

    Raleigh, NC. — January, 1999 — This month’s issue of Quirk’s Marketing Research Review includes an article written by Confero Inc. president Elaine Buxton, entitled Mystery Shopping Reports: Are Quality and Timeliness Competing Priorities?. The article discusses widespread acceptance of internet reporting for mystery shopping programs and the dilemmas that speedy reporting presents to both […]

  • Confero Executive Vice President elected Treasurer of Mystery Shopping Providers Association

    October 2, 1998

    Confero Executive Vice President elected Treasurer of Mystery Shopping Providers Association . Raleigh, NC. — October 1998. — Elaine Buxton, Executive Vice President of Confero, Inc., recently attended the first official meeting of the Mystery Shopping Providers’ Association held in Dallas. The purpose of the meeting was to form that association, elect officers, and approve […]