Tag: customer experience research

  • Employee Dress Codes and Brand Image

    February 2, 2011

    Restaurants, grocery stores and banks all have something in common – an employee dress code.  Some companies, such as UBS in Sweden, have traditionally taken dress codes to higher levels.  A 44-page guide for employees contains specific directives about employee nail care, glasses and even underwear.  Recently, though, UBS announced that it will change its strict policies to more practical dress guidelines.  While most companies don’t manage company appearance down to such small details, many have some type of code in place, whether it includes wearing name tags or collared shirts, or directing employees not to wear jeans, nose rings or multiple earrings. 

  • How Mystery Shopping Helps Businesses – Confero Podcast

    May 17, 2010

    Confero recently released a podcast recorded with our president Elaine Buxton on the benefits of mystery shopping. In the podcast, Elaine discusses a variety of topics including:

  • Elaine Buxton Elected President of the Mystery Shopping Providers Association Board of Directors

    February 10, 2010

    Elaine Buxton Elected President of the Mystery Shopping Providers Association Board of Directors Elaine Buxton, president of Confero, Inc. (www.conferoinc.com), a national customer experience measurement firm, has been elected president of the board of directors for the Mystery Shopping Providers Association (MSPA). The MSPA is an organization dedicated to improving the quality of service in […]

  • Confero President Elaine Buxton Named 2009 Businesss Leader Woman Extraordinaire

    December 9, 2009

    Confero President Elaine Buxton Named 2009 Business Leader Woman Extraordinaire CARY, N.C. – Confero, Inc. (www.conferoinc.com), a national customer experience measurement firm, has announced that Elaine Buxton, president of the firm, has been named a 2009 Women Extraordinaire recipient by Business Leader magazine. Those selected as Women Extraordinaire honorees are recognized for being leaders, innovators, […]

  • Confero Profiled in Triangle Business Journal

    October 2, 2009

    Confero Profiled in Triangle Business Journal – Using Metrics to Help Retail Shops Sell More Cary, NC — October 2, 2009 Confero Inc. was profiled in the Business Journal’s “Sales and Marketing: Sales Stories” section this week. Click here to read the full article entitled: Using Metrics to Help Retail Shops Sell More”.