Elaine Buxton Discusses Customer Experience In The New Economy At Enterprising Women Conference

Elaine Buxton Discusses Customer Experience In The New Economy At Enterprising Women Conference

Confero, Inc. President Joins Fellow Enterprising Women Advisory Board Members For Panel Discussion On The New Business Model

CARY, N.C. – Confero, Inc. (www.conferoinc.com), a national customer experience measurement firm, has announced that Elaine Buxton, president, will join a workshop panel discussion, “The New Business Model: Growing Your Business in Challenging Economic Times,” on Thursday, March 18 from 3:45 p.m. to 4:30 p.m. at the Enterprising Women of the Year Awards. Buxton is a member of the Enterprising Women Advisory Board for Enterprising Women magazine, and she will join fellow board members in the panel discussion focusing on how each has adapted her company’s business model to meet the challenges of a recessionary economy. Buxton will discuss how targeted customer experience and social media strategies can positively impact business growth.

QUOTES:
“I am pleased to be selected as a panelist for The New Business Model workshop,” said Buxton. “As business owners, we have all endured a life-changing experience over the past two years during this recession. Each of us has had to make changes as challenges presented themselves, and many businesses are examining ways to improve their customer experiences as a way to differentiate from the competition. This can have a tremendous impact on how businesses grow in our sluggish economy, and I am excited to share my insight and discuss the tactics that have been successful.”

DETAILS: – The 2010 Enterprising Women of the Year Awards is an annual tribute to North America’s top women entrepreneurs. The award finalists and winners will be recognized during a three-day celebratory event held Wednesday, March 17 through Friday, March 19 at the Marriott Doral Golf Resort and Spa, located at 4400 Northwest 87th Ave. in Miami. This is the eighth anniversary of the gala awards celebration.

– Buxton was named a 2010 Enterprising Woman of the Year by Enterprising Women magazine. This award honors women business owners who have demonstrated that they have fast-growth businesses, mentor or actively support other women and girls involved in entrepreneurship, and stand out as leaders in their communities.

– As an Enterprising Women Advisory Board member, Buxton provides advice to the publication’s staff to tailor the publication to meet the needs of entrepreneurial women.

ABOUT CONFERO, INC. CUSTOMER EXPERIENCE RESEARCH:
Confero, Inc. is a national customer experience measurement firm dedicated to helping clients provide outstanding service to their customers. The firm offers customer service mystery shopping evaluations, customer brand support services, customer satisfaction research, and employee incentive and recognition programs. Serving all of the United States and Canada, Confero utilizes more than 130,000 independently-contracted mystery shoppers who provide accurate, objective feedback to help companies identify competitive opportunities and increase customer service accountability throughout their organizations. In 2009, Confero was ranked on Inc. magazine’s Inc. 5000 list, distinguishing the firm as one of the nation’s top 5,000 fastest-growing businesses. In addition, Confero ranked No. 51 on Business Leader magazine’s 2009 Top 100 N.C. Small Businesses list. For more information, call (800) 326-3880 or visit www.conferoinc.com.

ABOUT ENTERPRISING WOMEN MAGAZINE:
Enterprising Women, with headquarters in Cary, N.C., is the nation’s only women-owned magazine published exclusively for women business owners that chronicles the growing political, economic and social influence and power of entrepreneurial women. The magazine provides a friendly meeting place, a public forum and a national stage for the critical issues confronting women’s businesses and daily lives from the unique perspectives and experiences of entrepreneurial women. For more information, please visit www.enterprisingwomen.com or call (919) 362-1551.

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