Category: Client

  • Why Organizations Use Mystery Shoppers

    June 24, 2009

    When I tell friends that I work for a firm that provides mystery shopping services, I am surprised by the responses. They are intrigued with the idea of mystery shopping and want to become mystery shoppers themselves. Most have experienced positive and negative interactions in buying situations and have wanted to convey feedback on their experiences.

  • Confero Inc. President Named to Enterprising Women Magazine’s Advisory Board

    May 5, 2009

    CARY, N.C.—Confero, Inc. a national customer experience measurement firm, has announced that Elaine Buxton, president, has been named to the Enterprising Women Advisory Board for Enterprising Women magazine. Enterprising Women magazine is the nation’s only women-owned magazine published exclusively for women business owners that chronicles the growing political, economic and social influence and power of […]

  • Confero President Elaine Buxton Elected To Mystery Shopping Providers Association Board Of Directors

    March 30, 2009

    CARY, N.C. — Confero, Inc., (www.conferoinc.com), a national customer experience measurement firm, has announced that Elaine Buxton, president, has been elected to the Mystery Shopping Providers Association (MSPA) of North America’s 2009 board of directors. With more than 200 members worldwide, the MSPA is the largest professional trade association dedicated to improving service quality using […]

  • Do Tough Economic Times Result in Customer Service Improvements?

    March 26, 2009

    A business acquaintance recently asked my opinion on the current state of customer service in this tough economy. The reason? She had just returned from some routine business travel and found the customer service, from beginning to end, to be nothing short of effusive. I could not stop her as she sang the praises of the taxi driver, the airline gate agent, the flight attendants, the bell staff, the concierge, the restaurant servers, and on and on. She reported that she felt an obvious, heartfelt appreciation of her patronage from many employees.

  • “No Problem” is a Customer Service Problem

    March 20, 2009

    A recent experience in Orlando International Airport clearly reminded me why the phrase “no problem” could easily be associated with the phrase “no service.’
    I had just placed an order at a quick service restaurant, and was handed my order in a bag, along with a cup to fill at a self-service station. At this point in the transaction, I said, “Thank you.” The efficient employee then said, “No problem.”